From Scratch TCI (Turks & Caicos Islands) is a boutique cakery that specializes in French style macarons, designer cookies, dessert tables, wedding and celebration cakes. Based in Providenciales, Turks & Caicos, the typical clients are international destination wedding planners and special event coordinators organizing unforgettable events set against an incredible backdrop of impeccable sand beaches and crystal blue water.
The island’s natural environment easily became the inspiration for a cool, blue color palette for the website, marked by a minimalist white background to feature the striking photography of tasty creations by From Scratch bakers. The simple, straightforward design plays to the honest, natural ingredients mixed and delectable treats molded by hand. The website features an integrated blog, updated by the company’s founder when she’s not elbow deep in a three-tier wedding cake, that helps improve the website’s organic search engine optimization through popular keywords and engagement.